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How the Internet has Lowered Prices for Wholesale Furniture for consumers and furniture stores.
by
Jamie Hanson
Traditionally the local furniture store would buy wholesale furniture from independent sales reps that became trusted resources for new designs, catalogs and wholesale companies that might not ever market into a territory due to cost. Territories, which ranged from some zip codes to several states, could cost a furniture wholesale company several hundreds of thousands of dollars to staff economically from the company support, catalog creation, travel fees such as gas and hotels and telecommunication costs. Since the consumer has demanded lower and lower costs for the finished furniture product and the current sales volume has dried up due to the recession, sometimes the sales reps have been cut out entirely and replaced with an online ordering system.
In order to thrust costs down to as low as possible, many wholesale companies started to rest their inventory online to make it easier for the retailer to purchase items straight from their company. The advantage to the retailer is they now have instant access to how many items are offered from the wholesaler. Not that many years ago, the retailer used to have to call in to see if the furniture wholesaler had an item in stock and a complicated dance with the in house customer service rep calling their warehouse to do a physical inventory check would ensue. Now the furniture store presently goes online, looks for their item, informs their customer that the item is in stock and then they facilitate the purchase on the spot. This helps you from a lot of trouble.
All of this reduction in manpower benefits the consumer in lower prices. Some of the first wholesale furniture movers have adopted internet polices that gave them an advantage to some of the older, entrenched and antiquated furniture companies and have essentially pushed them out of business with their efficiencies. As time progressed and most of the surviving furniture wholesale companies have adopted an internet policy, the result has been lower prices for the furniture store and consumer alike. The furniture dealers have to go national to project their items.
Writer is a freelance writer specialized in
wholesale furniture
.
Article Source:
ArticleRich.com